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Where Creativity Meets
Data-Driven Strategy

With nearly 6 years of experience in Marketing and 3 years as a Content Leader, I have successfully crafted and executed comprehensive content strategies across various B2B and B2C sectors.

My expertise lies in planning, creating, and managing content across multiple platforms—both online and offline—while aligning messaging with brand identity and business goals.

I specialize in building content ecosystems that not only tell compelling brand stories but also drive engagement, conversions, and long-term value.

🎓
Education
HCM University of Economics
Bachelor's Degree in Banking
Marketing Tools
Google Analytics Ahrefs SEMrush Google Ads Meta Ads Canva Figma CapCut GA4 GSC Bitrix24 OpenAI Grammarly
Van Le
Van Le
Core Competencies
Content Strategy 95%
SEO & Performance 90%
Social Media Management 92%
Copywriting & UX Writing 88%
Data Analytics 80%
Paid Advertising (Meta/Google) 82%
Team Leadership 87%
Visual Production (Canva/Figma) 78%
Soft Skills
Leadership Collaboration Communication Problem-Solving Creative Thinking Strategic Planning Data-Driven Mindset

Services Built Around
Your Business Goals

I don't just create content — I architect strategies that convert readers into customers and brands into market leaders.

✍️

Content Strategy

Full-funnel content planning across website, social, email & offline channels aligned with brand goals.

Blog Social Email
📈

SEO & Performance

Data-driven SEO execution. Grew organic traffic from 6,500 → 229,000 visits in 8 months.

Ahrefs GSC GA4
📱

Social Media

Multi-channel content management for Facebook, Instagram, TikTok & YouTube with measurable growth.

TikTok Meta YouTube
🎯

Branding & Ads

Brand identity content, event copy, MC scripts, and cross-platform paid ad management.

Meta Ads Google Ads Events

Selected Work &
Case Studies

📊 SEO Content
View Case Study →
SEO Content

GoSELL SEO Content

+3,423% traffic in 8 months
📱 Social Media
View Case Study →
Social Media

Mediastep Social Media

+25% organic reach on GoSELL Facebook
✍️ UX Writing
View Case Study →
UX Writing

Morehome UX Writing

PageSpeed 90 desktop / 60 mobile
🎨 Branding
View Case Study →
Branding

GoSELL Brand & Events

7 websites launched in 6 months
📧 Email Marketing
View Case Study →
Email Marketing

Email Marketing Campaigns

Improved open rates & CTR through personalization
🎯 Advertising
View Case Study →
Advertising

Paid Advertising Strategy

Multi-platform ad strategy for brand awareness

Career Journey &
Key Milestones

6+ years of progressive growth from marketing executive to content leader, driving measurable impact at every stage.

Content Leader

Mediastep Software Vietnam
March 2022 – July 2025
  • Developed & implemented content strategies across website, social media, and email channels.
  • Managed content team, ensuring quality assurance and consistent brand tone.
  • Boosted traffic from 6,500 → 229,000 in 8 months via SEO & content strategy.
  • Achieved top 5 rankings for numerous high-value keywords.

Marketing Executive

Long Thanh Dat Co., Ltd
July 2020 – January 2022
  • Developed and executed comprehensive brand strategies including innovation launches.
  • Collaborated with designers for marketing materials and campaign execution.
  • Monitored performance: reach, engagement, sentiment, earned media value.

Content Writer

Ngoc Quy Gemstones Co., Ltd
2019 – 2020
  • Produced 100+ SEO-optimised articles.
  • Worked with multimedia team on visual content.
  • Managed product listings on Shopee, Lazada, and Tiki.

Let's Build Something
Remarkable Together

Looking forward to working with you. Whether it's a new project, collaboration, or just a chat — I'd love to hear from you.

Phone
0909.101.294
Email
lehoangtuyetvan.ueh@gmail.com
Location
Ho Chi Minh City, Vietnam
"

Great content is not just about words — it's about intention, structure, and measurable impact.

— Van Le

Send Me a Message